You are a company, in full birth or with a little experience already, and you re-ear the ears of "SEO". You are constantly told that best SEO consultant will allow you to place your website or e-shop in the first results of Google. That, you know it. But what exactly is meant by SEO consultant? In order for the term to be more specific for you, let's say that an SEO expert is an SEO specialist for websites.
As we said above, an SEO is also considered a project manager in its own right. His work is therefore done from one end to the other of your SEO project. Here are the 4 stages of his performance:
• The audit- The audit phase is obviously very important. For some SEO consultant, it is free. Still, the SEO audit will allow the SEO to first discover your website, but also and especially its field of activity. The SEO audit will then continue by listening to your desires. If you have already identified keywords that you think are essential, do not hesitate to communicate them. Finally, the professional SEO consultant will identify the strong points and especially the weak points of your website. It is from there that his work will begin concretely.
• The development of the strategy in agreement with the customer- An SEO consultant always works closely with his client. When making a decision that will affect the strategy of your website, it always consults you obviously. This second step dedicated to developing your strategy will take place immediately after the audit.
• Implementation of the strategy- Same as in step 2, the concrete application of the decided strategy will always be done in collaboration with the client. The SEO consultant is used to reporting to his clients on the work done. This is the pivotal step. Both parties must work "hand in hand"!
• Monitoring and reporting- An SEO consultant does not let his clients down after the mission is over. The interest of his work is above all to know if it bears fruit in the short, medium and long term. This is also why he will follow the evolution of your website in your company. His role will also be to report to you to identify new weaknesses or new opportunities.
You have an SEO project for your website and are therefore looking for someone or a company that can carry it out. Why not opt for an SEO consultant?
This solution has indeed non-negligible advantages such as availability for example. Working with an agency is also dealing with other ongoing issues, while an SEO consultant on his own will devote himself entirely to you. The professional SEO consultant also has many reassuring benefits for a customer. The financial strength of the company ensures a solid partnership over time. The agency is also able to use software whose licenses are very expensive, and thus to benefit their customers. The agency also benefits from the emulation of accumulating the experience of several experts and generally has a budget dedicated to the training of its consultants as well as to R & D.